Join our exclusive online Masterclass with Jay Elliot: Former Senior VP at Apple and author of The Steve Jobs Way. Get ready to be inspired by the mindset that shaped one of the most iconic brands in history!
📅 10 February | 🕕 18:00–20:00 EET | 💻 Live on Zoom | 🌍 Language: English
👥 Only 20 seats are available
Price: €150 (FREE for Marketing Leaders Club members – Not a member? Join here)
In this exclusive online masterclass, Jay Elliot reveals the leadership blueprint behind Apple and introduces the 4 pillars of the iLeadership framework:
Simplicity • User Experience • Quality-first thinking
High-performance teams • Empowerment • Passion-driven culture
Speed • Collaboration • Agility
Storytelling • Authenticity • Brand alignment
You’ll see how these principles translate into the business realities of 2026, navigating AI, Disruption and customer- centric transformation.
✔️ Learn from a Silicon Valley leader: Real-world insights drawn from Jay’s experience at Apple
✔️ Practical, actionable frameworks: Tools for product, team, and innovation leadership you can implement immediately
✔️ Exclusive, small-group format: Only 20 participants for meaningful engagement and focused discussion
✔️ Interactive Q&A: Ask your questions and tackle your own organizational challenges directly
✔️ Reflection & strategy prompts: Targeted exercises that clarify priorities and guide your next strategic steps
✔️ iLeadership worksheet: Evaluate your strengths, gaps, and priorities across the 4 pillars
Leadership is about creating a culture where people believe they can change the world - and giving them the courage to do it.
Jay Elliot is one of today’s most respected technology executives and leadership voices.
As former Senior Vice President at Apple, he worked closely with Steve Jobs during the company’s most transformative years, helping shape the launch of the iconic Macintosh and a new standard for visionary leadership and product excellence.
He has held executive roles at global leaders such as IBM and Intel and is the author of the international bestseller The Steve Jobs Way. Also, he offers rare, first-hand insights into building iconic brands, cultivating innovation culture, leading with empathy, and transforming organizations through periods of change.
The sessions are designed for CEOs, CMOs, and Marketing Directors who want to elevate the way they lead teams, brands, and innovation initiatives.
🔸Presentation of the 4 pillars through real Apple cases and stories
🔸How the same principles apply today in an environment of AI, disruption, and rapid change
🔸Guided reflection prompts to assess where your team and organization stand today against the 4 pillars
🔸Practical ideas, frameworks, and clear next steps to apply the concepts to your own business context
🔸Hosts: Nikos Varvadoukas, Operating Partner Growth & Transformation & Katerina Nikolaou, Co-Founder of The Marketing Hub
🔸Key takeaways and next steps
Sponsoring the Jay Elliot iLeadership for Growth Exclusive Masterclass gives your brand high-value exposure to industry experts, CEOs, CMOs, and Marketing Directors.
Position your brand alongside thought leadership and innovation while connecting with decision-makers in a premium executive environment.
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